LDR | | 00796nam 2200265 i 4500 |
001 | | n 20100904174403085391 |
005 | | 2010-09-04 |
001 | | MROZY |
020 | _ _ | a 8320811082 (brosz.) |
980 | _ _ | a 339.138< |
100 | 1 _ | a Holloway, Christopher J. |
245 | 0 _ | a Marketing w turystyce / c J. Christopher Holloway, Chris Robinson. |
260 | _ _ | a Warszawa : b PWE, c 1997. |
300 | _ _ | a 345 s. : b rys., wykresy ; c 22 cm. |
610 | 2 7 | a Marketing 2 JHP BN |
610 | 2 7 | a Planowanie marketingowe 2 JHP BN |
610 | 2 7 | a Analiza SWOT 2 JHP BN |
610 | 2 7 | a Badania marketingowe a turystyka 2 JHP BN |
610 | 2 7 | a Strategia produktu 2 JHP BN |
610 | 2 7 | a Komunikacja marketingowa 2 JHP BN |
610 | 2 7 | a Reklama 2 JHP BN |
610 | 2 7 | a Promocja sprzedaży 2 JHP BN |
610 | 2 7 | a Marketing bezpośredni 2 JHP BN |
610 | 2 7 | a Public relations 2 JHP BN |
700 | 1 _ | a Robinson, Chris. |
920 | _ _ | a 83-208-1108-2 (brosz.) |